Advertising campaigns
I design advertising campaigns to present your business, a product or an offer. I work on the message, the creatives and the journey from the ad to a contact request.
What it looks like
It usually starts like this
- You want to promote your business with a clear objective.
- Your ads, graphics and landing pages do not work well together.
A campaign is a journey. I define what you want to achieve, who you want to reach and what someone should find after clicking.
What I build
Objective and audience
I start with the offer, the audience and the intended action.
Messages and creatives
I prepare copy and visual materials that support the campaign message.
Ads and destination
I connect ads to a page or contact channel suited to the objective.
Reading the results
I review the available data and assess changes to the message, creatives and journey.
How it works
The system, not just the screen
Definition
I agree objectives, channels, materials and advertising budget with you.
Preparation
I create the ads and check the destination page and links.
Launch and review
I launch the agreed campaign and review decisions using the available data.
Use cases
- Promotion of products, services and events
- Campaigns for contact requests
- Launch of an offer or a new business
Questions
- Is the advertising spend included?
- The budget paid to advertising platforms and the design or management work are agreed separately.
- Do you guarantee a number of leads or sales?
- No. Results depend on the offer, audience, materials and budget. I define objectives and review the available data.
- Can you also prepare the graphics and landing page?
- Yes. I can design the creatives and destination page as part of the same project.
If yours isn’t here, see all the others.
